Saturday, March 5, 2011

Company Logos and their Meanings

Company Logos and their Meanings
Many of the company logos have a meaning and significance
Amazon 
Don't think the arrow does nothing, but it says amazon.com has everything from a to z and also represents the smile brought to the customer's face. Wow, that is quite deep.
 
 
FedEx
There is one symbol hidded in this Logo. Watch carefully .
Have you got it. Well it is the arrow in Ex, represents speed and precision, which are part of the positioning of the company.
 
 
Baskin Robins
Baskin Robbins the old logo has a number 31 with an arc above it. The new logo took this idea to the next level. The pink parts of the BR still form the number 31, a reference to the 31 flavours.
 
 
Carrefour
Carrefour is one of the biggest European retailers, and its also French for crossroads. The logo symbolizes this word via two opposite arrows. They also added the first letter of the name, because if you look closely youll see the letter C in the negative space between the two arrows.
 
 
 
Formula 1
This logo might not make much sense on first look.
Then we are wrong. But if look close you can find number between F and Red stripes communicating speed.
 
 
NBC
The NBC (National Broadcasting Company) is one of the biggest American television networks. One can see the peacock in this logo with its 6 different feathers. They refer to the six divisions and the time that this logo was created. The head of the peacock is to the right suggesting it never looks back.
 
 
Sony Vaio
Below SONY the symbol reads vAio which a popular Laptops brand. The name VAio has a meaning with the first two letters indicates the basic analogue signal and the rest looking like 1 & 0, jndicates the digital signal.
 
 
Toblerone
Toblerone is a chocolate-company from Bern , Switzerland .
Bern is sometimes called The City Of Bears. They have incorporated this idea in the Toblerone logo, because if you look closely, youll see the silhouette of a bear.
 
 
Unilever

Unilever is a big produces different products of food, beverages, cleaning agents and personal care products. This logo reflects all this in their logo. Each part of the logo has a meaning. For example: the heart represents love, care and health - feeling good, a bird is a symbol of freedom. Relief from daily chores “ getting more out of life.
 
 
IBM
Paul Rand (who designed the iconic IBM logo in 1972) designed this 'eye bee M' logo in 1981 and one of the best.
 
 
 
SUN
The Sun Microsystems logo is a wonderful example of symmetry and order. It was a brilliant observation that the letters u and n while arranged adjacent to each other look a lot like the letter S in a perpendicular direction. Spectacular.
 
 
Families Marriage
The above are two magazines from the Readers Digest stable.
Look in to the letters "ili" self explanatory.
Look in to the letters R placed opposite and is self explanatory.
 
 
Cluenatic
This logo is for a puzzle game called Cluenatic.
This involves unravelling four clues containing letters C, L, U and E arranged as a maze.
If looked from a distance, the logo looks like a key
 
 
Eighty20
This is a very intllectual LOGO
Eighty-20 is a small consulting company doing sophisticated financial modeling and some solid database work. Their work is highly quantitative and relies on some serious computational power, and the logo is meant to convey it.

It has 7 sqares on top and bottom 2 sqares dark on top and bottom. You may think that the dark sqares make 20% of the squares but it is wrong . Now the clue is Dark sqare represent number 1 and the others 0. Now you can find the top line reading 1010000 and the bottom line reading 0010100, which represent 80 and 20 in binary.

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